Sam serves as Chief Executive Officer of Westrock Asset Management, which functions as the investment arm of the Ford Family office and is a leading alternative investment management firm. He also serves as Executive Vice President of Marketing and Insights at Westrock Coffee Company, the largest coffee and tea provider to foodservice and retail in North America. In this role, he is responsible for leading teams across global insights, pricing, corporate marketing, business processes, and client experience. Sam has worked for Westrock Coffee since 2014 in many different capacities. Prior to Westrock Coffee, Sam worked at Circumference Group, a privately held investment and technology firm. Sam received a bachelor of finance from Pepperdine University and studied Mandarin in Shanghai, China.